We’re proud to announce that last month, we launched the new Saje.ca website. Saje is a company that creates and sells 100% All Natural Wellness, Remedy and Body products.
This project has been fairly multifaceted, encompassing the following high-level objectives:
- Creating a web strategy to: create a strong online presence for Saje, drive new traffic & achieve top level results on search engines, create cross-promotion and incentives for existing customers to draw in new customers
- Create a website framework that is easily manageable by Saje, and offers a smooth, intuitive user experience for their customers
- Establish a strong presence across Somed networks like Facebook, Twitter and Youtube and establish a strong community feel online
- Advise & assist in the re-branding and re-design of their entire product line (coming in the new year!)
- Bottom Line: Increase online sales significantly over the next 12-24 months while increasing brand value through genuine community engagement
Early Results Are In!
A few great indicators in the first 30 days of being live, and 90 days of Social Media activation through Facebook, Twitter, and their blog:
Sales
- In the first 30 days, the website doubled sales from average month (195% sales)
Google targeted search terms
- All Natural Remedies (3rd)
- All Natural Products (4th)
- All Natural (4th)
- Essential Oils (2nd)
- Aromatherapy Products (2nd)
Facebook (progress in last 60 days)
- ~20 new followers per/week
- 320% increase in active users (they interacted with a post, posted to our wall etc – this is how you measure quality vs quantity)
- 900% increase in daily post views (2,280 views daily)
- ~20 new followers/week, listed on 24 public lists
Web Traffic (comparisons from same 30 day period in 2009)
- 35% increase in overall web traffic
- 18% of traffic from referring websites (30% increase)
- 45% of traffic from search engines (10% increase)