When Steve Rio told his agency friends back in 2009 that he wanted to start a branding and digital agency that worked exclusively with nonprofits, foundations and social impact projects, many of them thought he was crazy. He decided to ignore them and do it anyway and Briteweb was born – proving it’s possible to be both impact-focused and economically viable.
Steve’s personal purpose is to “push boundaries and shift paradigms to create awesome social change”. He has never been afraid to take risks for the right reasons and is an energetic and engaging leader.
Steve is a 15-year veteran in design, brand strategy and technology. As Founder and CEO of Briteweb, his focus is on building the world’s most flexible, engaged and efficient company, bringing together the best talent from all over the world. Since day one, values and culture have been foundational in every decision Steve has made about the direction of the firm. This has created a vibrant team culture that is deeply committed to one another and to the causes Briteweb supports through it’s work.
Steve consults with impact leaders to reimagine their organizational strategies, systems, and company cultures in order to effectively scale at the rate of technology and compete in today’s information economy. He loves working at the intersection of social impact, culture and technology and is an expert in exponential organizations, remote and distributed teams, workforce wellness and performance.
His expertise in strategy and organizational design is widely recognized in the social sector; he’s been invited to lecture at NYU, SFU and UBC, and has spoken at dozens of conferences and private engagements over the past few years.
Steve is a futurist who believes deeply in the importance of disconnecting to find silence and make space for big ideas and connection. He splits his time between his small hobby farm on Bowen Island, where he connects with nature, and his apartment in downtown Brooklyn, where he connects with humanity, culture, and innovation.